Democracy is not an armchair activity, and those in power only respond to the will of the people when the people make their voices heard.
Are you passionate about an issue? Learn how to put feet in the streets and start a grassroots movement with Emi Guereca, Director of Women's March LA.
Our voices are loudest when we come together!
Once the course begins on November 12, you will receive an email every morning with access to the daily videos. After 72 hours the videos for the day will lock. This encourages all participants to move through the course together! If you want to go at your own pace, you can buy the course (available 11/12).
Day 1: Why March?
Day 2: Your March Team
Day 3: Spread the Word
Day 4: Messaging/Programming
Day 5: Production and Follow Up
Emi Guereca is the driving force behind the official Women’s March in Los Angeles, which gathered more than 1.5 million people in 2017 and 2018. An entrepreneur with a passion for giving back to the community, Emi devotes her time to advocacy programs for women’s rights, Latino education, and gender equality.
Set goals for your march • Craft a mission statement • Gather your team • Build coalitions • Create partnerships • Spread the word on social • Communicate with marchers via email • Engage local communities • Maximize media coverage • Define your message • Build a rally program • Obtain permits • Plan for security • Budget for your march
The right to assemble is a human right, recognized in the First Amendment of U.S. Constitution. Over the course of our democracy, millions upon millions have taken to the streets and lifted their voices. Whether you’re a veteran organizer or have never worked on a march before, this course walks you through how to lead safe, successful events that receive positive attention and help build a movement. Flex your power as a grassroots activist!